Parking Is From Venus, Drivers Are From Mars

Customers – as soon as you think you’ve grasped what they want, they change course and you’re back to square one. Utilizing an understanding of what steps your customers take when prioritizing their travel itineraries could contribute significantly to maximizing that all-important non-aviation revenue for airports.

In this interactive workshop, ParkCloud will creatively explore the road to personalizing the booking journey and how this can be successfully facilitated with the help of an aggregator. Working together with delegates, ParkCloud will showcase examples of this technology in action and discuss how you can take your own steps towards a more personalized airport experience for your customers.